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Out are the days when a flyer and a catchy program name would attract students to career services. With Gen Z’s arrival in higher education, career service professionals must leverage the power of technology to market our services and share resources to meet our Digital Native students, where they are, and how they like to learn. Join the Technology KG for an engaging webinar where we will explore innovative strategies and practical tools that can transform the way you think about marketing. From social media marketing and website design to data analytics and on-demand career development tools, discover how small changes to your existing technology can increase awareness of your office and engage students in new ways. Don’t miss this opportunity to enhance your digital toolkit and take your career services office to the digital age!